End of Term Summary.

This term I feel like I have used time productively. 
As a group and individually we have completed; 


- Initial Genre Research
- Chosen FP Genre Research (analysis of 5 opening sequences)
- Initial Ideas for Opening Sequence
- Treatment
- Treatment Pitch
- Predicted Target Audience
- Audience Research (all of the methods used)
- Audience Research findings (analysis of results)
- Target Audience Profile 
- Treatment (new drafts)
- Screenplay (all of the drafts)


Next term, we aim to start the story boards, construct a production schedule, start filming and then start with the editing process. 

Blog Update 15th December

Today, both me and Connor Re-wrote our treatment templage. Becky was yet again absent meaning we had to continue and get on with the work making decisions ourself. We changed things in the treatment pitch including the title of the film from 'Love triangle' to 'Two can play that game.' We felt that this new title fits the film and comes across more effective. Me and Connor both feel that our research is helping to improve our opening sequence and we included constructive criticism from both the focus groups and interviews.

I am overall happy with the process we have made and i feel that we are ready to story board. We didn't manage to get our script and story board done but we have set ourselves tasks for over the christmas holiday which will help us catch up and be ready to film when we return.

Final Target Audience Profile

Based on the audience research that we have carried out, from the interviews and the focus groups we conducted we have gathered all the information and here is the final target audience profile.

Name: Rachel

Gender: Female

Age: 17

Occupation: College Student

Rachel is a teenager who lives with her family and her older brother and younger sister. She got herself at a job at a high street shop. She is into fashion and shopping and currently studies fashion at her college. She has a good group of friends and is in a big friendship group. She likes getting an income so that she can go out with her friends regularly. Her favourite thing to do in her free time is either shopping or going to the cinema. She's interested in the most recent films out and is mostly interested in Romantic Comedies, Romantic films and Comedies. On a Wednesday, she uses her Orange Wednesday and goes to the cinema with her friends to watch the new movies. She uses media to escape from her college work, these include, the internet, social networking, her mobile and she uses her iPod to listen to music and play games.

Rachel is not in a relationship but she feels that there is no rush to find one as she has time ahead of her, she wants to focus on her studies and have fun with her friends although she does have a crush. At sixth form she studies media, biology, psychology and ICT. When she is older she wants to be a veterinary nurse so she is good at sixth form and keeps to her deadlines. She is aiming to go to the University of Brighton and doesn't want to be put off by a male figure.

13th December 2011- blog update

In todays lesson Becky was absent and me and Connor continued to analyse our questionnaire answers. We started to take into consideration the answers for the target audience and will continue to write the target audience re-write. Hopefully becky will be in next lesson and we will continue with the re-write and as a group draft our screenplay.

Treatment Re-Write

Here is our treatment re-write that me and Connor wrote up, we are now confident that it is appropriate and suitable for a Romantic Comedy film. We have improved the story from when we last did the treatment, this was based on the results we got from the audience research we conducted. We have now changed the personalities so that there is a clear distinction between both Ellie and Jessica, so that the audience don't get confused between the two girls.


Two Can Play That Game

An Original screen play by Kirstie Staggs, Becky Hagger and Connor Still

15th December 2011

Centre Stage Productions presents a romantic comedy film about two girls named Ellie & Jessica who fall in love with a guy called Connor but they don't realise its the same person. They are the best of friends but live completely different life styles because of their personalities. Ellie is a secondary school art teacher who is very dipsy and enjoys her life everyday with the children she teaches whereas jessica on the other hand is a lawyer and acts in a very professional manor. She is a serious person as when she's at work this is how she has to act and her job can be stressful for her.

As the story unfolds we realise the two girls fall in love with Connor and they are best friends who have advised each other with advice on the same m an. This can only lead to disaster as there friendship will be tested as events unfold during the film.

Through going on dates, talking in work, conversations on the phone they reassure each other that there is not another girl on the scene and that he does like her not knowing its the same guy.

Think 'In Her Shoes' meets 'Something Borrowed'.

Our production company plans to have a montage in order to achieve the desired passing time effect targeted towards a demographic composed primarily of women. From our audience research we are going to include different ideas such as the music in the background with the voice over, over the top.

Focus Group Response

From this focus group we have taken the idea that was suggested that it starts off with one of the characters pressing off their alarm clock and falling out of bed. This adds to the build up of comedy they suggested about starting off funny and then building up throughout. We chose Ellie to do this part as she is the 'dopey' character out of them both and the one that is clumsy.

We also used the idea of the song playing over the top whilst the characters are getting ready in the morning, rather than using the idea of the radio being played we put the song over the top when she comes up from falling off the bed.

A good name for the opening sequence was suggested which was 'Two can play that game' we decided to go with this as the original name 'Love triangle' is quite common and the audience may be able to figure out what the film is about before even watching it.

This focus group has been very helpful as we got more of an understanding to what the audience of Romantic Comedy movies like to include along with suggestions to make our opening sequence better.

Interview Responses

These are the interviews that Me and Connor went and recorded. We carried these out to try and gain more of an understanding of who our target audience will be.

Interview with Miss O'Dell

Questionnaire Analysis

We carried out a questionnaire on surveymonkey to help with our target audience research.

These are our results that we received from the 22 people that took the questionnaire.

1. We can see that the majority of people who took our survey were females with nearly double the number of males who took part in our survey. We can now make a judgement because romantic comedies appeal more to females than males, we can use the answers from the females,  as we have a large amount of replies and build up the Target Audience.

   2. This question 'how old are you?' gave us an idea of the a age group that took this survey. We can tell that 21 out of the 22 people who took the survey were teenagers, so now we know they were mostly female teenagers between the ages of 13-19. This helps with our audience research as we can begin to take our target audience into consideration. This question could have been more specific as we could have done individual ages rather than a group of ages because although we have the age range we do not necessarily know the exact age.


     3. What is your occupation?

Student (18)    Teacher (2)   Kitchen Fitter (1)   Other (1)

3. From this question we can see that most of the people who answered this survey were students, we can make an assumption so far from this survey that we have mainly a female audience who are students. This is good for the genre we have chosen as we can really get in detail with our target audience as we predicted that it was going to be females from the ages of 15+.

     4. What was the last film you watched?

In time (2)
Twilight (3)
Arthur Christmas (1)
Angus thongs (1)
Anuvahood (1)
The Thing (1)
Human Centipede 2 (1)
50 first dates (1)
Paranormal Activity 3 (1)
Taken (1)
Passion of the Christ (1)
Office and a Gentlemen (1)
Anchor Man (1)
Harry Potter (1)
Wild Child (1)
Good fellas (1)
Chuck 'n' Larry (1)
Horrible bosses (1)
Hangover 2 (1)

4. There was a wide range of films that the people who took our survey have watched recently. Most of the films that were watch are films that have been recently released in the cinema or DVD. There were some Romantic Comedy films within these results which allows us to see that these people do watch Romantic Comedies. An example of this is; Angus Thongs and Perfect Snogging, Officer and a Gentleman and 50 first dates.


     5. What are your hobbies?

Dance & Drama (4)
reading drawing writing poetry (6)
Shopping (4)
Football (5)
Other sports (9)
Cooking (2)
Music (6)
Cinema (1)
Other (6)

5. These are the answers that we received for the hobbies people have. Sports was a main category that most people take part in. Some of the other hobbies include dance & drama, shopping and music/concerts. These answers were from mainly the female's who answered the questionnaire.

6. We got a variety of answers for this question, the majority of people watch films at the cinema regularly. There is a disadvantage to this question, and we could have improved it as people may interpret the different types 'strongly agree', 'agree', 'sometimes', 'disagree' and 'strongly disagree'. For example; people might think sometimes is once a week whereas another may think that strongly agree is once a week. People might get confused with the question.

7. From the choices we gave the users we see that most of the people see film adverts on the TV with 21 responses and then Cinema with 14. This shows that these are the most common places film adverts are seen. We can say, from this information if we were to advertise for our film, that the most effective place would be using mainly TV.

This was the 'other' response.

8. The highest response from this this question was the internet, we can get a clear idea that when the users are on the internet they may come across advertisements etc. We can also see from this that news papers and magazines are not widely used so advertisement in these for the target population we aim to please would not be successful.

9. Please list three things you'd expect to see in a romantic comedy film.

Relationship (5)
Romanic Music (3)
Male & Female conflict - break ups (7)
Awkward Moments (5)
Kissing (2)
Love Triangle (4)
Freedom (1)
Hot Guy (5)
Hot Girl (1)
Love (3)
Exaggeration (1)
Sex (5)
Wedding (1)
Romance (4)
Comedy (9)
Cuddles (1)
Happy Endings (4)

9.There are alot of aspects of Romantic Comedy that have been brought up from this question, this helps us include parts and the main parts. The main aspects that have been said are Comedy, male and female conflict, relationships and some awkward moments which acts as comedy. We will take this into consideration and try to include as much of these elements as we can.

10. We asked for the genres to be ranked in their order of preference, the way the results were displayed was not clear but there was a high Romantic Comedy count so we can see that the responses we got from the questionnaire, the users are interested in Romantic Comedy's.

TV Drama homework

TV Drama: Casualty


1. Who made the show?
Jeremy Brock & Paul Unwin


2. What channel is it on?
BBC 1

3. What time is it on?
8:45pm Saturday 3rd December 2011.

4. What is the sub-genre?
Medical Drama


5. Who is the target audience?
The audience of casualty are mainly from the older generation as it has been screening since 1987. These days the audience are for adults ages 30+.


6. What was the narrative?
Ruth ends their relationship with Jay just before they are wanting to have a baby. Linda comes reunited with an old face who threatens her of her job. Also the ED catches fire. A plug socket in the basement was overloaded once too often and the fire alarms go off throughout the building.


7. What/who is being represented?
Relationships, awareness.

Focus Group Letter

This is the letter that Connor created to send out to people inviting them to take part in our focus group. This letter is appropriate because it gives them a choice whether they want to be filmed, and gives them a contact so they can reply on whether they want to be involved or not. 

Interview Questions

These are the questions that Becky put together to ask Miss O'dell in an interview. She used as many open ended questions as possible to get as much feedback and information from this interview to help us gather information.

Focus Group Questions

These are the questions that i wrote to ask our focus group. I believe that these questions will get as much information from the focus group as we need which will help when we gather the information together.